SHKP Club was established by Sun Hung Kai Properties (SHKP) in 1996. It is the first property club in Hong Kong and now has over 477,000 members. The Club endeavours to provide customer-oriented services, plus to offer members information about and privileges of SHKP developments and shopping incentives. It serves as a bridge for two-way communication between SHKP and the community as well as to build long-term relationships with members.
In 2005, SHKP Club established a new category of Star membership to reward buyers and tenants of SHKP residential developments with a variety of exceptional benefits to build loyalty.
There are two types of membership:
- Ordinary Member (Aged 18 or above)
- Star Member (Buyers or tenants of SHKP residential property or principal guests in the capacity of licensee in SHKP Suite Hotel aged 18 or above)
By making use of both online and offline channels, SHKP Club aims to provide members with the latest SHKP information and services, arrange activities to engage members, and receive feedbacks from members so as to understand their needs and strive continuous improvements in our products and services.
Dedicated to the Group's Building Homes with Heart ideal, SHKP Club started a Loving Home initiative in its 10th year. The annual Loving Home initiative carries different themes every year, and features an array of activities, competitions, seminars and charity sales that appeal to people of all ages.