职位空缺

Head of Data Analytics & Customer Insights

-Hong Kong (IAP/PRW095/24)Hong Kong
任职要求
  • University graduate, preferably major in Quantitative Analysis, Statistics, business or related disciplines 
  • At least 10 years’ strong record in data analytics and business insights of loyalty programs in fast-paced industries such as FMCG / retail / shopping malls / telecommunications  
  • Strong business acumen to identify key business drivers and customer needs, draw relevant data insights & recommendations to achieve business goals
  • Experienced in evaluating business results and developing data visualization tools (e.g. Tableau, PowerBI etc) that brings actionable insight 
  • Proficiency in advanced data tools such as SQL and Python will be a plus; experience in advanced analytics and applying AI tools in analytics will be a plus
  • Effective in communicating key findings and insight to senior executives and business partners, driving timely actions and smart decisions 
  • Strong passion in driving business growth, while staying agile and adaptive to market changes; able to cope with fast-paced environment and organize multiple & competing priorities simultaneously
职责描述
  • Manage the overall data analytics framework for the loyalty program with an aim to drive sales and customer loyalty 
  • Timely support the program and business stakeholders to recommend key business insights and strategy; 
  • Evaluate business trends, customer behaviors and impact of key business initiatives; develop executive-ready reports 
  • Oversee the execution of data management and analytics strategy including data governance, management, modeling, segmentation etc.
  • Bring in best practices in advanced data analytics and predictive modelling for digital marketing, campaign management and related initiatives
  • Work closely with related partners to ensure relevant data mapping and effective use of data
申请办法
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