SHKP Quarterly

Shanghai IFC Mall 上海國金中心商場 Beijing APM 北京 APM Mainland Shanghai IFC Mall had been transformed into a Christmas station to welcome 38 TADO sculptures in Christmas costumes from around the world. Also available were AR games to engage customers. One ITC in Shanghai used pastel coloured LED net lights to create a starry, glittering winter effect. The mall also invited renowned international design team, Toer, to present an art installation in its outdoor garden with dancing fireflies made of twinkling lights. In Guangzhou, the open piazza of Parc Central had a 12-metre-tall starry Christmas treehouse, where the light colour was changed by music. The large snowy light shows had made the mall a popular photo spot. Beijing APM co-operated with POP MART to launch the mainland’s first POP MART City exhibition, offering special editions, photo spots, artists’ manuscripts and many other surprises to blind-box toy lovers. In Guangzhou, IGC set up a PIXAR-themed exhibition, where customers can also unlock various games using smart technology for added fun. IAPM in Shanghai partnered with internationally renowned artists to present a pop art carnival. Exhibits included the first mainland release of the ‘Mesmerizing Blossom’ 3D jumbo art installation by Przemek Podolski and the ‘Vivid Art Wall’ illustration by Antonio Uve. One ITC, Shanghai 上海 One ITC Business News - Mainland Vol 98 • Q4 2020 • SHKP Quarterly 14

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