SHKP Quarterly

New Town Plaza in Beijing grand opening 北京 NTP 新城廣場隆重開幕 New Town Plaza in Beijing, wholly owned by the Group, opened in early July, representing the Group’s second commercial project in Beijing. The mall integrates urban living, nature and urban art under the theme ‘Enjoy ● Nature ● Lifestyle Matters’ to form the first one-stop premium shopping mall in the district, delivering a brand new shopping and entertainment experience for young, stylish families. New shopping and leisure destination in Fangzhuang New Town Plaza in Beijing is located in the core business district of Fangzhuang on South Second Ring Road, which is one of the most densely populated areas in south Beijing. The mall is next to Beijing Metro Lines 5 and 14 and is easily accessed by over 20 nearby bus routes. New Town Plaza in Beijing boasts a gross floor area of over 225,000 square feet. Occupancy is standing at 100%. The five-storey mall houses more than 100 premium brands, covering trendy fashion, sports apparel, digital technology, restaurants and much more, with some international labels making their New Town Plaza in Beijing celebrates its grand opening in this July 北京 NTP 新城廣場於今年七月隆重開幕 debut presence in Fangzhuang. The mall has nearly 40 highly sought-after eateries, including Chinese cuisines from across the country, trendy tea shops, dessert shops, cafés and popular refreshment kiosks. Featuring a design concept of nature and arts, the mall invited a botanical painter to create nature-themed artistic illustrations to bring seasonal flowers indoors. There are also fresh seasonal flowers blooming in the sky garden at the north and south ends of the roof top. Experience convenient shopping The Group’s shopping malls have been applying smart technology to deliver premium customer service, and New Town Plaza in Beijing is no exception. Using the NTP 新城廣場 WeChat mini-programme, customers can save time queuing for restaurants in the mall by making convenient e-table bookings, pre-orders and e-payment. A quality dining experience is just a tap away on their mobile phones. Customers can earn bonus points right after each purchase, and can redeem their bonus points anytime for free parking, food and beverage cash coupons, shopping mall cash coupons, etc. The bonus points can even be used interchangeably with those of Beijing APM for greater flexibility. Business News - Mainland Vol 93 • Q3 2019 • SHKP Quarterly 18